Yesterday saw the announcement of an enormous new company that has J.J. Abrams teaming up with his former WME agent John Fogelman, just as we’d predicted back in June. Their new company, FactoryMade Ventures, is a “hybrid entertainment, media business development and consulting firm,” according to the press release, that will develop projects by Abrams, Michael Bay, Robert Rodriguez and reality TV producer Thom Beers (The Deadliest Catch, Ice Road Truckers) for “digital and mobile platforms” and for “cable and network television both domestically and in emerging markets.” In other words, it’s an endeavor that has one eye toward the obsolescence of traditional media models.

Le sigh.  I will always be in love with J.J. Abrams.

Yesterday saw the announcement of an enormous new company that has J.J. Abrams teaming up with his former WME agent John Fogelman, just as we’d predicted back in June. Their new company, FactoryMade Ventures, is a “hybrid entertainment, media business development and consulting firm,” according to the press release, that will develop projects by Abrams, Michael Bay, Robert Rodriguez and reality TV producer Thom Beers (The Deadliest Catch, Ice Road Truckers) for “digital and mobile platforms” and for “cable and network television both domestically and in emerging markets.” In other words, it’s an endeavor that has one eye toward the obsolescence of traditional media models.

Le sigh.  I will always be in love with J.J. Abrams.